Date Posted:
08 | 16 | 05

Bummed Out

A memory from the last station I worked at (in-house anyway).

I was blown out shortly before the station flipped formats. I remember when they finally flipped, because I spotted a noticeable change around town. In a metro area of millions, that's really saying something.

I was in the car with the woman I was dating at the time. As we pulled onto the freeway, I saw something peculiar. A few miles later, I saw it again... and then again. And again!

"Finally, the station was everywhere. Everywhere but on the air, that is..."

In a metro area of millions, suddenly, the station was everywhere.

I don't know who did it... maybe it was the cluster's marketing director, or maybe one of the staffers who'd been blown out...? All I know is that somebody must have taken all of the apparel from the defunct station and dropped it off at a city mission.

Bums everywhere were sporting logo for a station that no longer existed.

Finally, the station was everywhere.
Everywhere but on the air, that is...

Colophon:

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Think About It:

  • Nine Dollars Well Spent:   'You've got to have hobbies aside from radio' she said. 'Otherwise, you're no good to me'.

  • The Devil Is In The Details:   It seems to me that, as broadcasting companies get bigger and bigger, and as more and more staffers do double-duty, more and more details fall through the cracks. Some of those details aren't really "details."

  • Flavor Of The Month Could Last A Decade:   Oh how easy it is to take it to the next level when you choose to define neither *IT* nor *NEXT LEVEL*

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