Date Posted:
02 | 17 | 05

Dear CHR Program Director

I have but a simple request: Here's something I'd love to see you do - something that would immediately make your radio station more fun to listen to.

Fix your processing.

Please?

Pretty please?

Pretty pretty please? With sugar and a little TSL on top?

"Unless your station is owned by the makers of Tylenol, Advil, or Bayer, you've got a problem. It's your processing."

It's downright painful. Vocals shatter. Hear it for yourself.

This may sound a little crazy, but your listeners...? Well, they're young women. And here's just one of many wacky traits young women tend to share: They often like to SING along with their favorite songs.

I wonder if, when those women sing along with songs on your station, they sing in warbles to match the songs.

I wonder.

Unless your station is owned by the makers of Tylenol, Advil, or Bayer, you've got a problem.

It's your processing.

It's an easy fix.

Please do.

Thank you.

Colophon:

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Think About It:

  • Radio As A Music Delivery System:   Music is a form of entertainment... but if music is the only way you know to put entertainment on the radio, do us all a favor and be gone.

  • A Sense Of Perspective:   We know that Seattle is not Miami is not Albany is not Ames Iawa. We mock those who treat them as if they're the same with the same ideas and the same programming. And then, at the end of the day, we leave our radio stations & forget that what we have learned applies to real life.

  • Politics and Standards:   When the FCC levies a fine of a few thousand dollars on a station that bill millions, owned by a corporation that makes billions... I ask you: What's wrong with this picture? "Do you want it in fifties or hundreds?"

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